The following year, the Audi-B model followed. The first car, called the Audi-A, was released in 1910. Thus in 1909 the famous trademark and equally famous company "Audi" was born. According to the court decision, the new car production company could not bear the name Horch, and August Horch turned to the Latinized version of the former name: the word horch, in German But Horch immediately founded another company, which, naturally, was also called "Horch." His former companions sued Horch to change the firm 's ![]() ![]() In 1909, he built a new failed 6-cylinder motor that nearly brought the firm to the brink of bankruptcy, which very angered his companions who decided toĬrack down and expel him from their own firm.
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